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Posted
A manager friend asked for some friendly advice on issuing a new web site. I suggested to include the client's short biography, 2 or 3 photos for easy downloads, repertoire list (also several works on short notice), a few applicable sample recordings. Some 'DONTS' include: not posting the schedules for each artist--why? I think it's always best to list the goods--if an agent lists a schedule, it might close the door to a phone call or email to discuss alternate availability for that artist/conductor. It also shows whether or not you, as the agent, are successful at securing engagements outside of the conductor's own orchestral position as music director. That might tell other prospective conductor clients that you might not be the right person to approach. I also believe it best not to list any artist schedule since one never knows who is reading--if you have a home and/or family, it's best not to let readers know when you are at home and not at home. There have been past stalker incidents with artists, and they probably never list their schedules. If a presenter is interested in an artist/conductor based on his/her credibility online, that's the best door opener for discussion. Web sites can indeed save alot of money in sending out press kits, atleast to start.
 
Posts: 453 | Location: New York | Registered: June 30, 2004Edit or Delete Message
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